Community Marketing Blog

Social Networking for the “Too Young To Retire (TYTR)” Generation

Chances are that you know someone who is “Too Young To Retire (TYTR)” and by extension, may be considered, “Too Old To be Hired (TOTH)”. This unenviable but common status has the capacity of becoming more common as long as the economy is stalling.

Plenty of reasons for people being at this stage and age is a symptom, the key reason is our ever increasing dependency on technology and the rate of technological evolution. The direct consequences is judging present and future employees for their mastery of technology, hence associating youth with newer skills and making life experience redundant at an ever-increasing rate.

Depression of Marketing & Advertising Coming To End?

Companies have not taken advantage of this time to promote their brand.  The economy appears to be stabilizing.  Prices will begin to creep up and then companies will want to regain market share.  Warren Buffet, the great investor and owner of Berkshire Hathaway always used a great line… You can’t wait until you see the Robin because spring is already over… 

Is speech recognition the tool for Social Networking? Automated Speech Recognition (Part 2)

Networking takes place in our life on a daily basis, using verbal communication (audio) as the key interacting tool.  The "Social Networking” (Web based), as we know it, uses written communication (data) but think how much easier it will be if we were able to incorporate voice, into it.  And voice, not as a store and forward file but as an interactive and search-able medium.

$463,000 Raised With Social Media Support: School Programs Saved

This story is a great example of social media collaboration. On Monday August 25 I asked LinkedIn members for social media success stories for my current book research. Elizabeth Rajs left a comment on my blog for this story the next day. On Wednesday I posted her story about raising $463,000 using social media back to LinkedIn groups which caused quite a flurry of questions and comments across several groups all day.

Our mobile phones are first and foremost - Audio devices!

Our mobile phones are audio devices first and foremost; but you will be hard pressed to believe that these days. Wireless carriers advertising on TV or with full-page newspaper ads, trends of the mobile industry at various wireless trade shows, advertising newsletters, and mobile industry web sites will make you believe that we are all busy surfing the internet, keying in Google searches from our mobile phones and receiving relevant ads to our mobile phones. No need for talking anymore; Facebook, email and text messages are taking over.

How Is Your Company Out-Smarting The Recession?

This Friday May 22nd we will be sharing at least two stories about companies outsmarting the recession in a TV interview. If you have an innovative, inspiring or pragmatic tale to share please leave it in the comment section below. We'll be selecting two brief stories to share with millions of viewers as part of our interview on how social media has been a useful tool for uncovering the good news that is lacking in mainstream media.

Fighting The Recession: How 28 LinkedIn Professionals Take Charge

There’s a spirit of taking charge, re-invention, adaption, investment and optimism in the stories we’ve collected from LinkedIn members on how they’re beating tough economic times. We’ve been collating stories for four months and sharing them with up to a million LinkedIn members as part of our volunteer effort to inspire, educate and connect. We are seeing an exciting shift in attitude as companies of all sizes apply an even more determined effort to focus on the good to come while being realistic about today.

Celebrating Earth Day: Over 200 Ways 40 LinkedIn Members Are Making Our World Greener

Enjoy inspiring actions, testimonials, events, and products/services that LinkedIn professionals are working with to celebrate Earth Day and make the world a Greener place for the present and the future.  Normally the Community Marketing Blog brings you marketing and social media best practices and features on how companies are beating the recession. However, today is a special day. 

Today millions of people will stretch out of their comfort zone, or share what they know, as global focus is brought to how we can change the world around us. We are deeply honoured to share what over 40 companies are doing to make a difference and hope you find inspiration and practical use of priceless information we’ve collected.   

How Are You Making The World A Greener Place?

In celebration of Earth Day tomorrow, April 22nd, please share what your business is doing to make the world a greener place. We'll be aggregating the most inspiring comments and sharing them with over a million professionals on LinkedIn and twitter.

There is hope during these tough recessionary times for all types of businesses. The Community Marketing Blog is dedicated to bringing you success stories and industry best practice for ways to beat the recession, grow your businesses through marketing, make the best use of social media... and in celebration of Earth Day great stories on how companies are making our environment a better place for the future.

Submission Guidelines

Please share your story or invite someone to send us their story. We regret that we cannot publish self-promoting or advertising styled stories as our readers look for best practice and substantial content that can be applied to thier organization.

Please keep your content to 50-100 words as we'll be publishing multiple stories in one very large blog!

twitter, Ashton Kutcher and CNN: A Competition That Became A Force For Good

A friendly rivalry between Ashton Kutcher and CNN will go on to help save lives that are currently lost every 30 seconds due to malaria in Africa. At the same time the business world is a-buzz on the role of social media as they ask the question, “why use twitter and other social media?” A case study has unfolded before our eyes as offline mass media, super stars and web 2.0 (interactive digital communication) involved millions of people in a competition that will make a real change in the world.